Adira - Ecommerce
India's Inclusive Lingerie Revolution! Patented period panties & nursing bras for every body & life stage from teen starters to senior comfort, free shipping & 7-day returns!
Problem
Shopping for women’s wellness and innerwear products can feel confusing because users often need personalized product suggestions based on age, body type, life stage, size, fit, comfort, and use case. Many e-commerce apps make it hard to filter products, compare sizes, apply coupons, read reviews, and complete checkout smoothly.
Solution
Designed a mobile-first e-commerce app experience with persona-based product discovery, category browsing, smart filters, product listing cards, detailed product pages, size and cup selection, color options, customer reviews, FAQs, cart summary, coupon flow, checkout, profile management, order history, tracking, returns, review submission, and support pages.